Launched in 2003, IDENTITY PR has celebrated over two decades in business and represents some of the world’s most recognisable global superstars and luxury brands alongside start-up projects to launch future stars. IDENTITY PR takes great pride in developing and seamlessly executing comprehensive media campaigns, all of which are specifically tailored to meet the unique needs of each individual client. Also renowned for creating strategic celebrity alliances and promotional activations, as well as top-tier consumer and VIP events, IDENTITY PR ensures all targets are met to achieve standout results every single time.
Clients specifically seek out IDENTITY PR to work with company founder Karen Griffin, who personally oversees every campaign. Karen’s illustrious career spans over two decades and she brings a wealth of knowledge and experience to IDENTITY PR. She’s worked with INXS for over a decade and IDENTITY PR’s extensive list of ongoing clients speaks volumes about Karen’s trademark passion and drive, unrivalled service and expertise.
